Today on the show, author Jim Heskett and copywriting guru Abigail Dunard tackle an author-submitted blurb to dissect it and understand how to write great sales copy. Here are this episode’s read-along selections: To watch video of this … [Read more...]
How to get Your Book in Up to 10 Categories
https://www.youtube.com/watch?v=pZkbBNm4lig You may have noticed when you're choosing your book’s categories in KDP, it looks like you can only pick two. But after you publish your book or post your pre-order, you can actually appear in up to … [Read more...]
Why Anthologies Work Well with Kindle Unlimited (and Amazon Ads)
https://www.youtube.com/watch?v=Q7aE2SlWVcc I talk a lot about the anthology that I ran in 2016 and 2017 that did quite well on the back of Amazon ads. And one of the reasons the anthology did so well is because it was just perfect for Kindle … [Read more...]
Should You Run Amazon Ads If Your Books Are Wide?
https://www.youtube.com/watch?v=VmB6zWG0D1A Should you be running Amazon ads if your books are not exclusive through Amazon? That's a big question. I get it a lot. There's a lot of authors who have their books in Kobo, Apple, and Barnes … [Read more...]
Don’t Sweat The Small Stuff On Amazon Ads
https://www.youtube.com/watch?v=-OEYMZNmPdw I know when you're not necessarily selling a lot of books or making a ton of profit, it can be easy to become obsessed by the weird quirks of the Amazon ad dashboard. I have heard people bemoan the … [Read more...]