You want to get the most out of every dollar you put into Amazon ads. And from a financial standpoint, you want to make sure you're advertising books that are profitable. This of course you can test. You want to try advertising books that … [Read more...]
How to Be an Author in Chicago
https://www.youtube.com/watch?v=_ymGt347HvM I know there are a lot of authors out there who live in more suburban or more rural areas than I do and they might wonder, "How do I make being an author and being an entrepreneur work in Chicago?" … [Read more...]
BSB051: Show Us Your Expertise
Today on the show, author Jim Heskett and copywriting guru Abigail Dunard tackle an author-submitted blurb to dissect it and understand how to write great sales copy. Here are this episode’s read-along selections: To watch video of this episode, … [Read more...]
How I Fake Being an Organized Author
https://www.youtube.com/watch?v=ZmS4WVfRDVc I'm not an organized person by trade. Back in second grade, I remember my parents took me to the school counselor. They were trying to get me to work on not stuffing all the papers into my bag … [Read more...]
The 3 Ways I Motivate Myself To Get Things Done
https://www.youtube.com/watch?v=4jZmIKWZN4Q People often point out how I seem to do a million different things and get them all done. Of course, I really appreciate those kind words. But one of the ways that I get a lot of stuff done is … [Read more...]